Copywriter Resume Example—Skills and Tips for 2024

Copywriter Resume Example—Skills and Tips for 2024

Not all content is created equal. Use these tips and examples to ensure the content on your copywriter resume beats competitors and converts to jobs in no time.

Aleksandra Makal
Aleksandra Makal
Career Expert

You’re using all of your creative muscles to send out those copywriter resumes, but the bounce rate is still 100%. What’s going on?

The truth is, your resume for copywriting jobs might be missing a few important keywords and functionalities to get those readers invested in your brand. But fear not, this guide will help you customize your own landing page to actually land more interviews.

In this article:

  • A copywriter resume example that delivers.
  • Tips to make your copywriter resume format look professional.
  • How to write a compelling copywriting resume summary or career objective statement.
  • Right and wrong examples to help you up your chances of landing a copywriter job.

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Are you also applying for different jobs? See our dedicated resume guides:

First, let’s take a look at a great copywriter resume sample:

Copywriter Resume Example

Troy Suiter

Copywriter

989-578-6221

troy.suiter94@gmail.com

linkedin.com/in/troy-suiter

Summary

Highly effective bilingual (German and English) copywriting professional with over 7 years of experience creating content for the web: newsletters, social posts, blog posts, press releases, ad campaigns, case studies. Wrote 8–10 articles (1,000–3,000 words) per week. Boosted client’s followers by 53%. Created and planned advertising campaigns which generated over $150K in sales.

Experience

Content Writing Specialist

Wolfox

Grand Forks, ND

May 2017–June 2021

  • Implemented an e-mail marketing campaign for a client which resulted in a $25K increase in revenue in 6 months.
  • Increased email open rate and landing page traffic by 10% in under 3 months.
  • Wrote copy and assisted with formatting for company website re-launch. Increased web traffic by 20%.
  • Oversaw 15 client websites and social media pages.

Copywriter 

Physsop

Grand Forks, ND

February 2013–May 2017

  • Managed the content of one of the biggest client’s websites, which consisted of 8,000 unique pages.
  • Supported SEO team by composing and optimizing website content, social media posts, and PPC landing pages. Proofed content before pages went live. Doubled website traffic from average 3,000 visitors to 6,500.
  • Managed 5 social media brand pages, combing over 700,000 followers and 9 million post engagements.
  • Ensured that all outgoing digital marketing collateral was thoroughly proofread for grammatical accuracy and adherence to editorial style.

Education

BA in German Language & Literature

University of North Dakota

2012

Skills

  • Polished writing skills
  • Basic knowledge of SEO
  • UX awareness
  • Superb research skills
  • WordPress
  • Asana
  • Trello
  • Interpersonal skills
  • Ability to adapt
  • Time management

Certifications

  • American Writers & Artists Inc. Certification

Foreign Languages

  • German—advanced

Copywriters are responsible for creating and editing content for various mediums like website blogs, product descriptions, or social media posts. Their goal is generating engagement for a product or service, persuading the target audience to take desired action, and increasing brand awareness.

So, here’s how to start on the perfect resume:

1. Use the Correct Copywriter Resume Format 

Not having a meticulous eye for tiny formatting details can significantly decrease your chances of getting an interview. After all, a copywriter is not only in the grammar police, but also a guardian of proper formatting. Because a good copy reads and looks like a million bucks.

So make sure your resume demonstrates your strong attention to detail. These resume formatting guidelines will help:

Freelance Copywriter Resume Format

Not at all complicated, right? One last thing—save your resume as a PDF file to protect the formatting. 

Now, let’s move on to the real-deal resume writing tips and examples to polish up your resume to perfection.

2. Start With a Captivating Resume Summary or Objective

Engage your reader with an ultimate hook that will leave them hungry for more.

How? With a compact synopsis of your copywriting skills, experience and qualifications—a professional resume profile.

Your copywriting resume’s summary section is an introduction that says who you are and what you have to offer. Briefly touch on your expertise to make sure you get noticed right away.

Copywriter Resume Examples: Profile Summary 

Good Example
Highly effective bilingual (German and English) copywriting professional with over 7 years of experience creating content for the web: newsletters, social posts, blog posts, press releases, ad campaigns, case studies. Wrote 8–10 articles (1,000–3,000 words) per week. Boosted client’s followers by 53%. Created and planned advertising campaigns which generated over $150K in sales.
Bad Example
Copywriter with many years of experience creating, editing and proofreading content for the web: newsletter and social media campaigns, blog articles, press releases, case studies. Skilled in digital marketing, researching, customer service. 

Notice where your eyes immediately go? Take notes. Numbers make your resume summary pop, so make sure to include them when talking about your career achievements.

Also, be as specific as possible when explaining your skills and credentials. You want to include as much info as you can to give the recruiter a sense of who you are. 

But what if you don’t have any experience?

For an entry-level copywriter resume, write a resume objective statement that will explain your professional goals and intentions for applying to a job.

Entry-Level Copywriter Resume: Objective

Good Example
Detail-oriented English graduate with GPA 3.8 interested in White Elephant’s junior copywriting position. During SEO copywriting internship program, wrote and edited over 100 pieces of website copy. Created and scheduled over 200 Facebook, LinkedIn, and Twitter posts. 
Bad Example
Recent English graduate seeking to join your company as junior copywriter. Took part in an internship program, where I wrote copy for web, print, and social media using SEO techniques. 

See how the first candidate used measured accomplishments to show how their internship experience makes them a great candidate for the copywriting job? That’s the way to go.

Expert Hint: Even though your profile summary is the intro to your resume, write it last. After you’re done crafting all your other sections, it will be easier to pick out the most important pieces of information to include in your summary or objective.

3. Write a Great Copywriter Job Description and Skills Sections

Your experience section is your body copy. The absolute gist of your application. So really put your heart into it. To make this part of your copywriting resume perfect:

  • Have the copywriter job posting in front of you.
  • Identify the most important resume keywords, which will serve as a guide when crafting your experience and skills sections. 
  • Include your job title, dates of employment, and company name. 
  • List your entries in the reverse chronological order.
  • Include measurable achievements that prove your effectiveness.

Here are two copywriter job description samples:

Copywriter Resume Examples

Good Example

Experience

Content Writing Specialist

Wolfox

Grand Forks, ND

May 2017–June 2021

  • Implemented an e-mail marketing campaign for a client which resulted in a $25K increase in revenue in 6 months.
  • Increased email open rate and landing page traffic by 10% in under 3 months.
  • Wrote copy and assisted with formatting for company website re-launch. Increased web traffic by 20%.
  • Oversaw 15 client websites and social media pages.
Bad Example

Content Writing Specialist

Wolfox

  • Implemented e-mail marketing campaigns for clients.
  • Increased email open rate and landing page traffic.
  • Wrote copy and assisted with formatting for company website re-launch. 
  • Oversaw client websites and social media pages.

See how numbers make the work history section SO much better? Actually, studies have shown that the lack of quantifiable results accounts for 34% of resume mistakes which lead to rejection. Numbers are your gate to success.

Your next step is to use the job advertisement to find the skills and requirements that the employer is looking for in the perfect candidate. Here’s a list of skills to put on your resume:

Resume For Copywriter: Skills

  • Strong grammar, spelling and punctuation skills
  • Communication skills
  • Creative thinking
  • Curiosity
  • Attention to detail
  • Research
  • Problem-solving 
  • Time management
  • Project management
  • Social media marketing
  • Digital marketing
  • SEO
  • Google Analytics
  • Ahrefs
  • Semrush
  • Asana
  • Trello
  • Jira
  • Google Docs
  • MS Office
  • CMS 

There are many niches in which a copywriter can specialize in, so in order to make your resume targeted, always refer to the job posting to search for the exact copywriting skills an employer is looking for.

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4. Include a Sterling Education Section

Experience is not your only secret weapon when it comes to impressing the recruiter. You can also use your education to show how you meet the requirements for the selected position. And the good news is that the education section is the easiest part of writing a copywriter resume. Just remember to include these bits:

  • Degree name
  • School name and location
  • Year of graduation

And that’s the minimum. If you want to spice it up even more, you can add:

  • GPA (if above 3.7)
  • Awards, achievements and honors
  • Scholarships
  • Publications
  • Relevant coursework

So, let’s take a look at a resume education section example:

Junior Copywriter Resume Example

Good Example

Education

BA in German Language & Literature

University of North Dakota

2012

GPA: 3.7

5. Expand Your Opportunities by Showing off Some Extra Information About Yourself

Increase your conversion rates by throwing some extra copy into your resume for copywriting. By this, we mean some additional sections that show off your extra abilities, like foreign languages or certifications. 

These will hit the target market like a bullseye.

But don’t just write about anything. 

While cooking and knitting are both great activities, they’re not the kind of hobby to put on a resume. The interests you share have to be relevant and showcase your passion for the job.

Here’s an example:

Senior Copywriter Resume Example

Good Example

Certifications

  •  American Writers & Artists Inc Certification

Foreign Lanugages

  • German—advanced

Extra Hint: The Blackford Centre Copywriting Course and American Writers and Artists Institute Certificate are both great certification programs that you might want to explore that will help set you apart as a professional copywriter. 

And now your copywriter resume is ready to go live! With copy like this, you will be sure to get an interview. Don’t forget to include a copywriter cover letter to accompany your resume.

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Key Points

When writing your copywriter resume:

  • Follow the proper copywriter resume format to make sure your application is readable and easy to navigate.
  • Write a compelling resume summary or objective statement. Copy from the above copywriter resume examples.
  • Inject your copywriter job description with achievements and numbers that prove your performance. 
  • Add certifications, skills and other bonus sections to make your copywriting resume stand out.
  • Include a copywriter cover letter to increase the chances you're considered for the role.

About ResumeLab’s Editorial Process

At ResumeLab, quality is at the crux of our values, supporting our commitment to delivering top-notch career resources. The editorial team of career experts carefully reviews every article in accordance with editorial guidelines, ensuring the high quality and reliability of our content. We actively conduct original research, shedding light on the job market's intricacies and earning recognition from numerous influential news outlets. Our dedication to delivering expert career advice attracts millions of readers to our blog each year.

Aleksandra Makal
Written byAleksandra Makal

Aleksandra is a career expert with a solid professional background in various industries. At ResumeLab, she shares her knowledge, insights and expertise with all applicants looking to make a career move with a perfect resume and cover letter that guarantee recognition and success.

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