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Marketing Coordinator Cover Letter—Examples & Writing Guide

You know how and when to schedule social media posts, start paid campaigns, and increase organic traffic. Prove your skills with a job-winning marketing coordinator cover letter.

Dominika Kowalska, CPRW
Career Expert
Marketing Coordinator Cover Letter—Examples & Writing Guide

Building brand awareness? No problem. Reaching ambitious organic growth goals? All you need is someone holding your beer. 

But now you’re facing another ambitious project—writing a marketing coordinator cover letter. 

And it needs to convert like Hubspot's landing pages. This cover letter needs to highlight your skills, quantify your achievements, and leave the reader wanting to meet you. 

Well, you’ve come to the right place. 

In this article, you’ll find:

  • A great marketing coordinator cover letter example.
  • Step-by-step tips on how to write a cover letter for marketing coordinators that will land you more interviews.
  • How to convincingly describe your skills and motivation on a marketing coordinator cover letter. 

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Looking for other cover letters for marketing, PR, or media positions? We got you covered. Take a look:

Haven't found what you're looking for? Check: Best Cover Letter Examples

Marketing Coordinator Cover Letter Example

Theresa Garza

Marketing Coordinator

Phone: +1-407-447-9166

Email: theresa.garza@reslabmail.com

LinkedIn: linkedin.com/in/12theresa.garza

Twitter: twitter.com/thee-garza

Burbank, May 27, 2020

Cody Johnson

Head of Marketing

Trend Digital Inc.

59 Hickory Street

Spanish Fork, UT 84660

Dear Cody,

I am happy to have come across a job opening for a marketing coordinator at Trend Digital Inc. At Fleisch Marketing Agency, I increased organic traffic by 35% year-on-year through building and implementing a data-based content marketing strategy. I’d love to apply my expertise and project management skills to help you improve the results of your marketing campaigns. 

The marketing coordinator position requires various hard and soft skills—from communication and leadership skills to extensive knowledge of marketing tactics, data analysis, and strategy. I was able to gain those skills by coordinating multiple marketing projects. My most valuable accomplishments include:

  • Increasing organic traffic to the blog by 30% year-on-year by executing a carefully researched content marketing strategy.
  • Managing multiple marketing projects that involved coordinating the work of the marketing performance manager, social media manager, content writers, and graphic designers. 
  • Delivering marketing projects ahead of schedule helped achieve marketing KPIs and generate 25% new qualified leads above the baseline.

Trend Digital is the thought leader in digital marketing. Your recent campaigns have made a profound impact on the marketing community. I was impressed by the marketing campaign developed for SodaStream. The coordination across multiple off and online channels must have taken a massive amount of planning. I’m sure the effects surpassed expectations. I would love to offer my expertise and be part of such a fantastic team. 

I’d love to discuss how my skills would benefit Trend Digital and help increase the marketing ROI even further. 

Best regards,

Theresa Garza

407-447-9166

theresa.garza@reslabmail.com

That’s an impressive marketing coordinator cover letter, isn’t it?

The good news is, you can write an equally good cover letter for yourself! 

How to Write a Cover Letter for Marketing Coordinator Jobs

1. Use the Right Marketing Coordinator Cover Letter Format

First, the basics—

Don’t let your marketing coordinator cover letter bounce because of poor formatting. 

Here is a roadmap to formatting your cover letter the right way:

  • Left-align all contents; don’t justify.
  • Go with 1-inch margins on all sides of your document.
  • Pick a readable font. Arial, Tahoma, or Times New Roman are always a good idea. Match it with your resume font for consistent branding across channels!
  • Apply 1–1.15 line spacing.
  • Be concise and stick to relevant information. The length of your cover letter shouldn’t exceed one page, no matter what. 
  • Include a header identical to the one you used for your resume. State your full name, your job title, and contact details. 

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2. Give a Brief Intro to Your Skills and Experience

You know that sending the right message at the right time is the key to success. 

So, conduct some research and find out who the hiring manager is. If you can’t find it online, do it the old-fashioned way—call and ask. This will enable you to address your cover letter directly to the person who’ll read it—

Which makes it personal and more likely to succeed. 

At the start of the cover letter, identify the position to which you’re applying and list a couple of your best professional achievements to gain the reader’s interest. 

3. Showcase Your Strengths and Achievements

Every PPC campaign needs a well-defined target audience—you advertise specific functionalities to targeted audiences. Your marketing coordinator cover letter targets the hiring manager with the merciless precision of the latest social media algorithms.

So—

Time to sell yourself. In the second paragraph, focus on showing that you understand the requirements of the role and that your past achievements prove you’re the ideal fit. The best way to go about this is to read the job ad carefully and pick out key requirements, then use those as your keywords. 

Expert Hint: Poor data quality can ruin the best marketing campaign. Highlight your data analysis skills to stand out in the crowd and boost your chances of getting hired. 

4. Tell Them Why They’re Special

There is a reason you want to work at this specific company, and hopefully it goes beyond the fact that they’re hiring. Tell them what it is about them that caused you to apply—even if you have to bend the truth a little or invest time into some research. 

Companies want to hire passionate people who share their corporate values and who won’t quit a month after onboarding. Show’em that’s you!

5. End with a Clear CTA

You’re nearing the end of your cover letter

It’s time to reiterate your value one more time by offering to achieve a goal for the company if given the chance. Say what you can contribute, using a concrete example—then ask to discuss your ideas in more detail. 

Then comes a closing sentiment (Best regards will do just fine) and your full name. And you’re done!

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Key Points

Remember to follow these guidelines when writing your marketing coordinator cover letter:

  • Address your marketing coordinator cover letter directly to the hiring manager.
  • Start your introduction by introducing yourself, mentioning the position you are applying for, and listing your key strengths.
  • Match your relevant achievements to the job requirements and show them how you’ll help achieve the company’s goals. 
  • Emphasize your motivation to join the company.
  • Request a meeting or call at the end of the marketing coordinator cover letter.

Thanks for reading! Still got some questions about writing a marketing coordinator cover letter? Or do you want to share some insider tips and tricks? Let us know in the comments section, we’re ready to chat!

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At ResumeLab, quality is at the crux of our values, supporting our commitment to delivering top-notch career resources. The editorial team of career experts carefully reviews every article in accordance with editorial guidelines, ensuring the high quality and reliability of our content. We actively conduct original research, shedding light on the job market's intricacies and earning recognition from numerous influential news outlets. Our dedication to delivering expert career advice attracts millions of readers to our blog each year.

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Dominika Kowalska, CPRW
Dominika is a job expert with a focus on career development and onboarding processes. At ResumeLab, she co-manages our team of career experts.

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