You know how and when to schedule social media posts, start paid campaigns, and increase organic traffic. Prove your skills with a job-winning marketing coordinator cover letter.
Building brand awareness? No problem. Reaching ambitious organic growth goals? All you need is someone holding your beer.
But now you’re facing another ambitious project—writing a marketing coordinator cover letter. And it needs to convert like Hubspot's landing pages. This cover letter needs to highlight your skills, quantify your achievements, and leave the reader wanting to meet you. Well, you’ve come to the right place.
In this article, you’ll find:
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Theresa Garza
Marketing Coordinator
Phone: +1-407-447-9166
Email: theresa.garza@reslabmail.com
LinkedIn: linkedin.com/in/12theresa.garza
Twitter: twitter.com/thee-garza
Burbank, May 27, 2020
Cody Johnson
Head of Marketing
Trend Digital Inc.
59 Hickory Street
Spanish Fork, UT 84660
Dear Cody,
I am happy to have come across a job opening for a marketing coordinator at Trend Digital Inc. At Fleisch Marketing Agency, I increased organic traffic by 35% year-on-year through building and implementing a data-based content marketing strategy. I’d love to apply my expertise and project management skills to help you improve the results of your marketing campaigns.
The marketing coordinator position requires various hard and soft skills—from communication and leadership skills to extensive knowledge of marketing tactics, data analysis, and strategy. I was able to gain those skills by coordinating multiple marketing projects. My most valuable accomplishments include:
Trend Digital is the thought leader in digital marketing. Your recent campaigns have made a profound impact on the marketing community. I was impressed by the marketing campaign developed for SodaStream. The coordination across multiple off and online channels must have taken a massive amount of planning. I’m sure the effects surpassed expectations. I would love to offer my expertise and be part of such a fantastic team.
I’d love to discuss how my skills would benefit Trend Digital and help increase the marketing ROI even further.
Best regards,
Theresa Garza
407-447-9166
theresa.garza@reslabmail.com
That’s an impressive marketing coordinator cover letter, isn’t it?
The good news is, you can write an equally good cover letter for yourself!
First, the basics. Don’t let your marketing coordinator cover letter bounce because of poor formatting.
Here is a roadmap to formatting your cover letter the right way:
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You know that sending the right message at the right time is the key to success.
So, conduct some research and find out who the hiring manager is. If you can’t find it online, do it the old-fashioned way—call and ask. This will enable you to address your cover letter directly to the person who’ll read it.
Which makes it personal and more likely to succeed. At the start of the cover letter, identify the position to which you’re applying and list a couple of your best professional achievements to gain the reader’s interest.
Every PPC campaign needs a well-defined target audience—you advertise specific functionalities to targeted audiences. Your marketing coordinator cover letter targets the hiring manager with the merciless precision of the latest social media algorithms. So—
Time to sell yourself. In the second paragraph, focus on showing that you understand the requirements of the role and that your past achievements prove you’re the ideal fit. The best way to go about this is to read the job ad carefully and pick out key requirements, then use those as your keywords.
Expert Hint: Poor data quality can ruin the best marketing campaign. Highlight your data analysis skills to stand out in the crowd and boost your chances of getting hired.
There is a reason you want to work at this specific company, and hopefully it goes beyond the fact that they’re hiring. Tell them what it is about them that caused you to apply—even if you have to bend the truth a little or invest time into some research.
Companies want to hire passionate people who share their corporate values and who won’t quit a month after onboarding. Show’em that’s you!
You’re nearing the end of your cover letter. It’s time to reiterate your value one more time by offering to achieve a goal for the company if given the chance. Say what you can contribute, using a concrete example—then ask to discuss your ideas in more detail.
Then comes a closing sentiment (Best regards will do just fine) and your full name. And you’re done!
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Remember to follow these guidelines when writing your marketing coordinator cover letter:
Thanks for reading! Still got some questions about writing a marketing coordinator cover letter? Or do you want to share some insider tips and tricks? Let us know in the comments section, we’re ready to chat!
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Dominika is a job expert with a focus on career development and onboarding processes. At ResumeLab, she co-manages our team of career experts.
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